Day 1: Theme: Brands • Retail • D2C • Franchise • Distribution • Scale
Building, Scaling & Franchising Consumer Brands in Bharat
Opening Keynote: The Rise of Bharat’s Consumer Economy
Key Discussion Areas
- Rise of aspirational consumers across Bharat
- Shift towards branded and organised consumption
- Digital infrastructure enabling demand
- Consumption growth beyond metros
Bharat’s Consumption Story: Policy, Demand and the Next Growth
Markets
Key Discussion Areas
- Policy push and economic drivers of consumption
- Accessibility of ‘branded’ trust in ‘organised’ environment
- How to push consumption through digital channels in a more ‘responsible’ manner
- Expand mass consumption in Tier 2–3 markets by empowering consumer rights while
keeping brand promises right
Capital Behind Consumer Brands: Funding the Next Wave of D2C
and Retail
Key Discussion Areas
- Investor focus areas in consumer and retail brands
- Shift towards profitability and sustainable growth
- D2C vs retail-led investment models
- Exit strategies including IPOs and acquisitions
Building a Winning Consumer Brand: From Digital First to
Market Leader
Key Discussion Areas
- Building brand identity in a saturated market
- Role of storytelling community and creators
- Transition from online to offline retail
- Pricing positioning and premiumisation
- Building trust loyalty and recall
Founder Journeys From Idea to Retail Shelf
Key Discussion Areas
- From idea validation to product-market fit
- Early growth hacks and scaling challenges
- Early growth hacks and scaling challenges
- Entering offline retail and distribution
- Fundraising journey and pivot moments
- Lessons for new-age founders
D2C to Omnichannel: Scaling Beyond Marketplaces
Key Discussion Areas
- Marketplace vs owned channels strategy
- Role of quick commerce and hyperlocal delivery
- Offline expansion: stores, kiosks & malls
- Data-led marketing and customer retention
- Supply chain and last-mile challenges
Franchise Startups & Consumer Brand Pitch Arena
Retail Scale Playbook: Stores, Malls and Distribution Networks
- Role of malls vs high street vs digital
- Experience-led retail and footfall drivers
- Distribution and last-mile retail reach
- Store economics and profitability
- Partnerships between malls and brands
Day 2: Theme: Franchise • Retail • Expansion • Scale
Opening & Scaling Consumer Brands Across Bharat
Key Discussion Areas
- Why franchising is key to scale
- Expansion beyond metros
- Rise of organised retail formats
Franchising as the Ultimate Scale Model
Key Discussion Areas
- FOFO vs FOCO vs COCO models: Understanding the trade-offs between ownership, control,
and capital efficiency across different franchise formats
- Why brands prefer franchise expansion: Asset-light growth, faster market penetration,
and leveraging local expertise to scale efficiently
- Entry of global brands into India: Franchising as the preferred route for
international brands to navigate local markets and accelerate expansion
- Role of franchise partners in growth: Local operators as key drivers of execution,
customer understanding, and regional scalability
- Technology in franchise management: Use of digital tools for standardisation,
performance tracking, supply chain integration, and real-time monitoring
F&B Expansion Playbook
Key Discussion Areas
- Scaling Across Formats: Dine-in vs QSR vs cloud kitchens and how brands choose the
right expansion model
- Location Strategy & Mall Partnerships: Role of malls, high streets and
delivery-first locations in driving footfall and revenue
- Unit Economics & Profitability: Rentals, margins, throughput and achieving
store-level profitability
- Franchise-Led Growth: Scaling through FOFO/FOCO models while maintaining quality
and brand consistency
- Menu Innovation & Localisation: Adapting offerings to regional tastes while
retaining core brand identity
- Omnichannel & Delivery Growth: Integrating dine-in, takeaway and aggregators like
Swiggy/Zomato for growth
Funding Consumer & Franchise Businesses
Key Discussion Areas
- Capital options across stages: Debt vs equity vs hybrid funding for consumer brands
and franchise-led businesses at different growth stages
- Private equity and growth capital: What PE funds look for in scalable consumer brands,
profitability, governance, and expansion readiness
- Franchise investor perspective: Evaluating unit economics, payback period, and brand
strength before investing in multi-unit opportunities
- Funding franchise expansion at scale
- Capital strategies: To support rapid rollout of outlets while maintaining consistency
and ROI
Multi-Unit Franchising: The Rise of Regional Power Operators
Key Discussion Areas
- Growth of multi-unit franchise operators: Increasing emergence of professional
franchisees, building large portfolios across brands and geographies
- Scaling from 10 to 100 outlets: Playbooks for rapid expansion, including capital
planning, team building, and operational consistency
- Operational challenges and standardisation: Maintaining brand consistency, quality
control, and SOP adherence across multiple locations
- Regional market expertise advantage: Local partners bringing deep consumer insight,
real estate access, and faster market penetration
- ROI and portfolio diversification: Balancing investments across brands and formats to
optimise returns and reduce risk
SME Growth Playbook: From Local to National
Key Discussion Areas
- From Local Success to Scalable Model:
Turning a strong regional brand into a replicable multi-city business
- Distribution & Market Entry Strategy: Expanding through dealers, distributors and
channel partners across new geographies
- Standardisation vs Localisation: Maintaining consistency while adapting to regional
demand and consumer behaviour
- Capital & Growth Readiness: Funding challenges, working capital needs and investor
expectations for scaling SMEs
- Operations & Execution at Scale: Building systems, teams and processes to manage
multi-city operations efficiently
- Role of Franchising & Partnerships:
Leveraging franchise and partner-led models for faster and asset-light expansion
Digitising SMEs: Tech, Payments & Operations
Key Discussion Areas
- Digitising Core Operations:
Adoption of POS, ERP and inventory systems to streamline daily business functions and
improve efficiency
- Payments & Financial Integration:
Shift to digital payments, UPI and fintech solutions for better cash flow management
and transparency
- Data-Driven Decision Making:
Using data analytics for demand forecasting, pricing and customer insights
- Omnichannel & Digital Presence:
Moving beyond offline to online platforms, marketplaces and social commerce
- Automation & Cost Efficiency:
Reducing manual processes through automation in billing, supply chain and operations
- Scaling with Technology:
Building tech-enabled systems that support multi-location growth and standardisation
The Future of Consumer Business in Bharat
Key Discussion Areas
- AI technology and data in retail: Personalisation, demand forecasting and smarter
operations
- Experience economy and mall evolution: Malls transforming into lifestyle,
entertainment and community destinations
- Franchise ecosystems of the future: Rise of multi-unit operators, tech-enabled
franchise management and asset-light scaling
- Sustainability and new retail formats: Green stores, conscious consumption and
efficient store models
- Outlook for the next 5–10 years: How retail, D2C and franchising will evolve across
Bharat
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